A cold shower. Francois Hollande and Jean-Marc Ayrault, the new duo at the head of the executive, could not begin their terms with worse prospects on the employment front. According to the Bureau of Unedic, the unemployment insurance system – that can not be accused of anti-hollandisme since it is composed, for half, representatives of trade unions – the number of registered unemployed in Class A (no activity) should swell to 178,500 in 2012 and then to 128,300 next year. A total of 306,800 additional people in two years, an increase of 10.6% over current levels.

This would be a disaster for the head of state who is committed during the campaign to reverse the unemployment curve, within one year after his election. To revise its forecast of 2012 and first establish financial and employment projections for 2013, services Unedic have incorporated into their models – reliable, in general – the new growth assumptions adopted by the consensus of economists (+ 0 , 3% and +1% of GDP for the current year and the next).

Scenario B more positive

If you look at job seekers who exercised reduced activity (categories B and C), increasing the total number of unemployed in the Hexagon will be even higher than 110,200, representing an increase of 9.7% in two years. Main explanation: the employment should fall further to 91,300 units in two years, bringing to nearly 300,000 the number of jobs destroyed in the Hexagon on the equivalent of a seven-year term. These poor forecasts, if realized, would further aggravate a little hole Unedic whose accumulated deficit frôlerait 18.2 billion euros end 2013. A record.

The new president and his prime minister, however, will find two tiny glimmers of hope in the fifteen pages of notes prediction Unedic. First, the deficit expected in late 2012 was revised downwards (from 1.3 billion euros) compared to recent estimates, established mid-January because of poor advance of revenues and expenditures. Second, the unemployment insurance system has also established a scenario B if growth would be higher in 2012 and 2013 – the bet made by Francois Hollande with the policies he wants to implement.  

If the GDP grew by 0.7% this year and 1.4% in 2013, the rising number of unemployed in Class A would be reduced to 169,200 over two years (half that in the central hypothesis) and the economy would begin to create jobs in 2013, with a positive balance of about 53,300 jobs by the end of next year.

The impact on the finances of Unedic would be immediate: the debt would be reduced to 17.2 billion at end 2013, one billion less than the central scenario. A completely different horizon.

ALSO READ:

"No, the balance of job Sarkozy is not zero

"Difficult match offers and applications for employment

"The outlook troubling labor market

"Strong degradation of unemployment in March

Since Friday, the plant Fralib is occupied by its employees. A situation that is denounced by the president of Unilever France, Bruno Witvoët. "This is unacceptable in a constitutional state, says in an interview in Paris-Today-in-France. Such a coup with hooded individuals armed with baseball bats and batons, it is not of union action, it's a commando! ". The boss of Unilever France claiming the expulsion "immediate and prompt action with law enforcement" employees, has also filed a complaint for "physical threats" from the police. "From fabrications," Olivier replied Leberquier, CGT union. According to the police of Aubagne, intervened at the scene, there would have been no collision.

"Holland must keep its promises"

"Closing a plant is always a very difficult decision, Bruno recognizes Witvoët. But in some cases – including tea bags – we have overcapacity. This is justified in stopping this site ". He said Unilever has taken responsibility in the case of employees of Fralib, accepting "to add additional resources for the revitalization of the local employment" as required by justice. "Funds for creating new jobs has increased from 1 to 1.5 million euros" and "each dismissed employee is entitled to an internal transfer, pay the same conditions, in one of six other plants in France , "he said.

This new twist, the 592nd day of the conflict comes as 80 of the 103 employees still struggle, of 182 initially received their letter of dismissal. At the same time, a moving company came to do a quote on the site, and management proposed the CGT to move out of its local business, or in organizing the escorted access, for reasons of safety concerns, dismantling machinery. A scenario rejected by the union, which wants to keep the tool working on site to implement an alternative plan of recovery of activity.

Given this situation, unions are demanding the intervention of Francois Hollande. During the presidential campaign, President-elect said: "Nothing is done, nothing is guaranteed and if victory comes, I will also be at your side, President of the French Republic, to get your site live, had he launched at a meeting of employees Fralib in Paris in February. "The company is now under the control of the CGT and the Netherlands should keep its promises. His election is a ray of hope, "says Olivier Leberquier. The standoff between employees Fralib and its direction is far from over.

The Japanese video game just accused its first loss since its IPO. Nintendo has been hit by a sharp decline in sales of its game console Wii aging room, to 9.8 million units, against 15.1 million for the previous fiscal year, ended March 31, 2011. In addition, sales of handheld 3DS are slightly below expectations at 13.5 million copies. Especially to reach this level of sales, a net reduction in price has been paid on this handheld that broadcasts stereoscopic images without needing to wear glasses. The free 3D has not generated the expected benefits. Instead, it was the source of problems.

In total, sales fell 36% to € 6.4 billion for fiscal year 2011-2012, which just ended. And the operating loss of 37.3 billion yen (370 million) over the period.

Recover the revenue, and return to profitability

Nevertheless, Satoru Iwata, Nintendo's CEO, is betting on a recovery in activity. Performance should not regain their 2010 level, however: the turnover is expected to rise by 26%. In addition, the group is betting on a return to profitability.

The key to the recipe for recovery is called "Wii U", the new generation of console gaming lounge, which combines a touch screen console. It should be presented in its final version in June, at the show E3 video games in Los Angeles. Combined with the lower prices of 3DS allegedly curbed by lower production costs, the group should reach nearly 200 million net profit for the fiscal year that just started.

ALSO READ:

"First of Nintendo expected losses in thirty years

"Nintendo is a return to profit

Presidential in major cities Paris | Leeds | Lyons | Toulouse | Leeds | Sheffield | Liverpool | Bordeaux | Lille

The International Monetary Fund will have an additional $ 430 billion, that he will agree about forty of its 188 member countries. Christine Lagarde did not hide his satisfaction at the conclusion of meetings this weekend in Washington, first at the G20 then the policy committee IMF policy.

"This almost doubles the Fund's lending capacity. This really shows the determination of the international community have the tools to resist and defend against the attacks, "said the CEO, relieved to have obtained a strengthening of the" firewall "of the IMF it deemed absolutely necessary.

In addition to the States in the euro area, which had announced in December 2011 their stake to 150 billion euros (nearly $ 200 billion), other countries of the European Union bring their mite, including the United Kingdom (15 billion). Japan (60 billion) will be the largest individual contributor, while Saudi Arabia and South Korea will contribute 15 billion each. In total, $ 340 billion that was pledged by name. What to add 90 billion from a number of emerging countries, including China, Russia, India and Brazil. But they prefer to "talk first to their publics the number of their contribution," said Christine Lagarde.

From this list, the United States and Canada are conspicuous by their absence. Washington had previously stated that he was not opposed to a process of strengthening the IMF on a voluntary basis, but he would not participate. As for the Canadian Finance Minister Jim Flaherty has said aloud what many feel a whisper: "We believe that the Fund has adequate resources to meet immediate needs. The reality is that European countries are relatively rich … They must take the bull by the horns and solve this problem with their own resources, "he said at a news conference.

Expanded powers

The euro zone's balance of payments surplus is globally vis-à-vis the outside world should not in fact need to be rescued by the IMF, confirmed privately one of his top officials. But Europeans are reluctant to help each other themselves as necessary, and they need the funds as a policeman to impose unpopular reforms programs, as is the case for Greece, Ireland and Portugal.

Vice Minister of Finance of Singapore, Tharman Shanmugaratnam, who chairs the committee that guidance of the Fund, did not mince his words nor his vis-à-vis the Europeans: "The firewall is necessary, but far from enough. The real solution lies in the fiscal and structural reforms to address the real causes of the crisis. "

Emerging countries, by the voice of the Brazilian Finance Minister Guido Mantega again requested an extension of their power within the IMF, and they got satisfaction. The G20 communiqué pledges to "a comprehensive review of quotas by January 2013." Moreover, the central bankers of the G8 countries, who gathered in Washington specifically too, were willing to facilitate "access to capital markets' five state" Arab Spring ".

ALSO READ:

"Soros:" Europe could only finance its stimulus "

"The IMF urges negotiations to boost its resources

"Euro area: an agreement for firewall

800 000 000 000

"The euro area markets worried again

For the second consecutive month, the fuel consumption in France is declining. According to statistics released Monday by the French Union of Petroleum Industries (UFIP), according to data of the Professional Committee of oil (PDCC), fuel shipments in March were down 3.5% from the month of March of last year, reaching 4.2 million cubic meters.

The unleaded fall of 9.1% and diesel, which now accounts for 81.2% market share in France, 2.1%. In February, fuel deliveries had fallen by 1.6% YoY: -7.3% for super, -0.3% for diesel.

This decline in consumption is observed when the pump prices hitting their highs. 1.6619 euro at the average price of a liter of unleaded 95 (SP95) April 6 calculated by the government sprays the peaks of summer 2008 (1.4971 euro June 20, 2008), while the SP98 s' flies to 1.7121 euro per liter.

The euro weakened against the greenback

Gas stations in Paris, who occasionally exceeded the symbolic price of 2 euros per liter, have recently attracted national publicity which they would be well spent business card templates. The preferred fuel of the French, the diesel was selling for an average of 1.4347 euro per liter on April 6, just below the record 2008 which corresponded to a barrel to $ 147, against about $ 120 currently.

The pump price multiplied records while crude oil is trading for less than four years ago, because meanwhile the euro weakened against the greenback, currency exchange gold black. Expressed in European currency, the barrel is the highest.

Consumption of petroleum fuels in France fell by 1.6% from 2007 to 2010. Within this time, the evolution of cars, which account for new models increasingly sober, has had an impact on demand.

ALSO READ:

"The oil and food prices shoot up

"How the increase in fuel leaden employment

"With soaring prices, gasoline thefts are increasing

A few days ago, British fashion designer Stella McCartney presented with great fanfare the official uniform of British sportsmen at the Olympic Games in London. A choice at the initiative of Adidas, which has not hesitated to use one of the hottest designers of the moment to boost his image. Although the final result has not been universally accepted. But the detail is not so harmless, while dress codes of the great champions continue to evolve under the combined effect of economic and political pressures.

New more powerful actors in the sports economy

The sexy outfits would only respoonsables the success of beach volleyball according to critics.

At the entrance, the staff welcomes you with a "hello-namaste." In the room, remind you of Paris macarons, but the decor is no doubt: you are in India. At the table, it offers a good curry and burgundy … Welcome to the Sofitel Mumbai KBC, the first hotel brand in India since its move upmarket, which began in 2007. The first stone was laid that year in the new business district of Bombay, near the largest stock of diamonds. The hotel was inaugurated this week. "The biggest challenge in India, the construction time. There are a lot of bureaucracy. We had to ask more than one hundred licenses, "said Robert Gaymer-Jones, CEO Sofitel Worldwide.

The 5-star luxury 302 rooms (first prize $ 250 a night) employing 520 people is to compete with the chains located in Bombay: Indian Taj and the Oberoi, but Four Seasons, Hyatt, Westin and Shangri-Here which opened its first facility in mid-June "There is not enough supply, so there is market share to take," said Denis Hennequin, CEO of Accor, decided to accelerate in India. The group has 15 hotels today and will end the year at 23. We stay away from the expansion in China, where Accor has more than 120 addresses. "There are high barriers to entry into India. Everything takes time. We must find the right partners, "explains Denis Hennequin. Eleven openings are planned this year, with five this month, the first Pullman and Formule 1.

Goal of becoming the first hotel outside India

By 2015, Denis Hennequin is 90 hotels open or under construction and the place of the first international hotel group in India. "This represents a sixty hotels open," says Christian Karaoglanian, managing director of hotel development, which indicates that 30 to 40 million euros are invested annually in India, where the group is developing with local partners. The Sofitel Mumbai represented an investment of about fifteen million euros for Accor, which owns some of the walls. All operations undertaken in India is so far a total of 223 million euros worth of assets of 1.15 billion.

The leading position covered by Denis Hennequin is occupied by Carlson, with 52 hotels. The battle promises to be tight. "We have a very privileged position in India that is the envy said Hubert Joly, CEO of Carlson. We will try to keep it. "The group plans to build 48 hotels and has signed a partnership agreement with the Indian Bestech Hospitalities to open fifty Park Inn by 2024.

But places are to be taken. "There are 150,000 hotel rooms across India, as well as in the city of Shanghai," said Christian Karaoglanian. Accor, the openings will be especially Formula 1, Ibis and Novotel. Sofitel two are scheduled to Bombay with a "So Sofitel" contemporary design. Outside of Bombay, Robert Gaymer-Jones looks as opportunities in Delhi, Bangalore and Goa.

ALSO READ:

"Accor is selling furniture of its hotels under renovation on eBay

"Accor is accelerating its expansion

"Accor strengthens its brand by focusing on Ibis

While political leaders promises to multiply the SME, 300 business leaders gathered in Evian (Haute Savoie) for three days, from March 22 to 24, during the fourth Spring Campus organized by the association CroissancePlus. They reflected a very real way on how best to grow very small businesses and SMEs to become medium-sized companies (ETI) employing between 250 and 5000 employees. "Growth is the foundation of everything. We must grow faster than its competitors to beat them, "testified Xavier Fontanet, former chairman of the board of Essilor, the world leader in the ophthalmic lens.

"In Germany, large ETI achieving over 500 million euros in turnover increase. They took advantage of a phenomenon of concentration. Seven out of ten bought a small business or a merger between 1996 and 2006, "noted Jacky Lintignat, CEO of KPMG. The French group Altrad, European leader of the scaffold (494 million euros of turnover), was embraced by making 45 acquisitions since 1985 in France and abroad. "Our goal is to double our turnover in the next four years," said Mohed Altrad, president of the eponymous group which opened its capital to three banks CM-CIC Capital Finance, Arkea Private Equity, a subsidiary of Credit mutual Arkea, BNP Paribas and Development and the Strategic Investment Fund.

But entrepreneurs are divided on the interest of bringing investors to accelerate their growth. The start-up Showroomprivé, which sells brands on the Internet, hosted the U.S. fund Accel Partners to expand internationally. "We must not fall into the hands of investment funds and the stock market go," he assured his side Maxime Holder, CEO Paul bakeries, one of three businesses Holder family group. A difficult experience with a fund in Britain, explains this desire for independence. "There is not DNA but the DNA for a company to succeed," commented Olivier Duha, president of CroissancePlus. To allow contractors control their business while allowing them to find money to grow, Jean-Louis Beffa, honorary president of Compagnie Saint-Gobain, has proposed that SMEs can benefit from "equity without right to vote. " The often difficult relationship between large companies and SMEs were also discussed. "Many SMEs do not dare connect to Danone. We must learn to work together, "regretted Franck Riboud, Danone CEO. There is a way to go. SMEs are often reluctant to approach some large groups because they do not always respect the law, including the supervision of payment periods.

ALSO READ:

"CroissancePlus challenges the candidates

"The industrial denounce tax competition

Groupama, Peugeot, Veolia … Many major brands have recently announced a willingness to reduce or completely cut their investments in sports marketing. Yet this phenomenon remain marginal. This is certainly what seems to believe Sporsora, the association of those involved in sports economics, which will publish March 29 at the second conference of the economy of Sport *, the results of its study on the sponsorship of companies.  

Dubbed "Sport in corporate strategy: vision and perception" and carried on the Internet in February 5000 with a major French advertisers file, it brings together the experiences of sponsoring 150 largest advertisers in the Hexagon.

The confidence shown by the marks in the virtues of sports marketing is clear: a large majority of them (68%), in the sponsoring of a component as "full" of their business strategy, and 80% a specific budget dedicated to the promotion of their fame. Better: in times of crisis, and at the hour of streamlining budgets, 61% of advertisers are predicting an increase or stability of these budgets, and 66% of those who already use these modes of communication they retain their confidence, despite the crisis pay day advance.

Distinction sponsorship and patronage

Two thirds of respondents say also that in times of difficulties, it is important to maintain or strengthen sponsorship and patronage. Indeed, 76% say that these channels are different from other types of expressions. Last important lesson of the study, at a time when the concept of return on investment becomes more important as advertisers well distinguished sponsorship sponsorship. For 60% of respondents, the first concept is clearly seen as a mode of communication, and for 62% of them, patronage is identified as an expression of citizenship.

* Dedicated to "The economics of sport in times of crisis, to new growth models." March 29 from 8:30 to 16:30 at the MEDEF headquarters in Paris.

ALSO READ:

"The sports business has a bright future ahead of him

"The sports brands also play the humanitarian card

"Intersport BetClick replaced as sponsor of the OM

"Sports: Peugeot no longer afford its ambitions