Danone: lower prices boosts sales

Groupe DANONE posted on Thursday its sales for the first quarter of 2010. It is up 7% to 3.978 billion euros, in line with the stated objectives. Growth was driven in a significant increase in volumes of 10.8% and a policy of falling prices (-3.8% on average).

The increase in turnover is true in all categories of product group. In "dairy products", the largest division at Danone, there is an increase in turnover of 7.6% over one year helped by Easter which is positioned earlier in the year. Waters, an increase of 2.3%, are drawn by the emerging countries. Infant nutrition has been a growth of 8.5% and medical nutrition, up 9.3%, is supported by an increase in volume and value.

Outlook 2010

The group expects economic conditions still fragile on the year.He said: "In this context, we continue to encourage the development of our categories, strengthening our competitive position and developing our brands." Concerning its objectives, Danone is still growing in sales of at least 5% with a stable operating margin compared to 2009.

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